About Us

Trover Enterprises Limited is a family run business which strongly believes in responsible ownership and is often seen giving practical assistance to animals in need. We won an award from the Humane Society of Louisiana for the Katrina Coat designed to protect the animals bereaved by the hurricane and recently we ran a nationwide competition for “Ladies who rescue”.

Based on the beautiful island of Alderney set in the English Channel. This tiny jewel (3 miles by 1.5 miles) is a pets’ paradise with unspoilt sandy beaches and rolling heathland.

 

 Toni Cherrett

is a Patent and Trademark Administrator and the inventor of the Trover ® dog coat system. Her  zany sense of humour, lateral thinking and attention to detail has created our  award winning Trover products, based on  a lifetime spent with animals.

  

 

Jane Aireton

Selling Toni's products is a fantastic challenge which requires boundless energy and  enthusiasm.  The Trover®  Team has attracted an outstanding set of people who direct their professionals skills and positive energies to put  Trover  in a class of its own and spread abundance to all who come in contact with us.

David Stanley

BSc Eng (Hons), ACGI, MITE, FCIPA, EPA, RTMA


is our IP consultant who has been a tower of strength as we have put together our intellectual property portfolio. His strong leadership and excellent advice has kept us on the straight and narrow. www.stanleys.co.uk

 

 

 Russ Law 

is our web designer who has  created the Trover® website you see today. From the beginning he has been unfailingly patient, with our endless ideas and queries and is always on hand to troubleshoot our problems.

www.live-team.com

Anna Webb

is our fantastic PR lady from www.paws4thought.biz . If you want a product brought into the limelight, engage Anna, she is a complete star who gives a 110% and gets the equivalent result. 

 

 

Bridget Postlethwaite

keeps our accounts in apple pie  order and is a calming influence on the company. She also gives 110% and the results are wonderful.

 

Paul Burnard FCA

is our enthusiastic accountant who has been incredibly supportive  as we have struggled with the growing pains of an emerging company. His help has been invaluable.www.bdogsy.com

 

Steve Dyson APRS ABIPP

is Trover Enterprises' photographer  who catches Trover® in action with perfection.  His sense of humour and expertise make him a perfect Trover® team member. www.bluestarphotography.co.uk/

photograph by Steve Dyson 2007

The inspiration for the Trover® system for dog coats sprang from the problems encountered with Jacob, Toni's English Mastiff. Reduced to using
dustbin liners and sellotape® to keep everything in place during wet and windy weather she despaired of finding a non-slip coat. Trixie Belle (Jane’s
Bedlington/Poodle) then arrived shivering and severely malnourished from Pound Puppy Animal Rescue and the Eureka moment arrived : the Trover®
system was conceived. Jane’s creative ability and love of animals made her a natural business partner for Toni (her husband’s cousin).

Jane is a nurse and has a particular interest in developing products to prevent and assist recovery from physiological conditions.

Trover Enterprises Limited will continue to develop ‘what is needed’ and ‘what works’ for their animal friends.